It can be challenging to understand the difference between a "Brand" and a product. The team at Velcro has a great set of videos (not safe for school) that explain it well.
The product is "digital task cards", "digital games", or "digital apps", whatever you made using our platform. The "Brand" is Boom Cards.
These are the rules for using the Boom Cards™ and Boom Learning℠ logos, badges, trademarks, and service marks (the "Marks"). The rules exist to avoid confusing customers about what they are buying.
By using our marks you are agreeing to the terms in this Solution. Failure to abide by these terms immediately terminates your rights to use the Marks.
The Word Marks
Our marks are words consistently used to identify Boom Learning (a dba of Omega Labs Inc.) as a unique source of a specific good.
The Boom Learning℠ service mark, refers the following Boom Learning services.
- Boom Learning℠ store/marketplace
- Boom Learning℠ teaching and authoring service
- Boom Learning℠ platform
Always use the Boom Learning℠ service mark with the service mark identifier (℠ in html).
The Boom Cards™ trademark, refers to products available in the Boom Learning℠ store
- Boom Cards™ task cards
- Boom Cards™ decks
- Boom Cards™ products
- Boom Cards™ resources
You may use the Boom Cards™ trademark to describe the resources you create using the Boom Learning℠ platform.
These marks are important business assets of Omega Labs Inc. dba Boom Learning Inc. If used improperly, they can cease to be exclusively identified with our company as the source of the specific educational products and services they modify. If you have any questions about the proper use of the marks, contact us at firstname.lastname@example.org.
You may use the word marks if you follow these instructions.
- Do not use either mark to refer to programs, products or services provided by another company.
- Always use the correct symbol after the marks, whether on the web, in print or in advertising. To get the marks in html, enter an html editor and type ™ for ™ OR ℠ for ℠
- Always use our trademark disclaimer: "Boom Learning and Boom Cards are the trademarks of Boom Learning (a dba of Omega Labs Inc.) Used with permission."
- Never change the spelling of the marks.
- Do not use the marks as trade or company names.
- After you properly use TM or SM first time you use the marks in your document, you can drop the TM or SM.
- The first time you use the mark in a document, material or such, include the product category with the mark (for example Boom Cards task cards or Boom Learning teaching platform).
Logo & Badge Placement & Backgrounds & Rules
You may use the logos and badges if you follow these instructions.
- The area around the logos and badges must be uncluttered and unobstructed. You may not overlay them with other images or text.
- They must always be used on a solid background. Do not place logos over a photograph or textured background. The background must be of sufficient contrast that the logo or badge is readable.
- Logos and badges cannot dominate the graphics in your layout.
- Do not change the color or graphics.
- Do not distort the badges.Maintain the original dimensions if you resize. 135 x 40 is the smallest allowable size for rectangle badges. The smallest allowable size is 70 x 70 pixels for square badges.
- You must strictly follow the specific instructions that apply to each logo or badge.
Smart Media Award badge
You may use the Smart Media Award badge (attached at the bottom of this solution in a variety of formats) to describe the Boom Learning platform. It may be used on your website, on advertising materials promoting Booms Cards or Boom Learning, and you may mention the award in your Boom Cards product materials and promotional materials. You must be clear that the award winner is Boom Learning for the Boom Learning product. You may not suggest that you are a winner of the award for your Boom Cards decks.
To reference the Smart Media Award without displaying the logo, please specify that Boom Learning is an
Academics' Choice Awards™ award winner ORAcademics' Choice Awards™ Smart Media award winner
Boom Cards logo
You may use the Boom Cards logo (attached at the bottom of this solution) on your Boom Cards products. It may be used on your cover images, thumbnails, descriptive materials, website, on advertising materials in connection with promoting or describing Booms Cards decks in general or Boom Cards decks created by you. "Boom Cards" means products created using Boom Learning and hosted by Boom Learning. The Boom Cards logo looks best on a crisp white background online and on a black background in print.
If you use the Boom Cards logo, the URL associated with it must point to a listing for one of your Boom Cards products, on any marketplace.
Boom Learning logo
You may use the Boom Learning logo solely to refer to the Boom Learning classroom reporting platform, authoring tools platform, website, and/or marketplace. You may not use it to describe your Boom Cards decks. It may be used on websites, in descriptive materials, and on advertising materials in connection with promoting or describing the Boom Learning teaching and authoring tools or marketplace. The Boom Learning logo looks best on a crisp white background online and on a black background in print.
If you use the Boom Learning logo, you must use a URL that points to a location at wow.boomlearning.com.
The Hosted on Badges
You may download and use the badges attached to this help file to signify a Boom Cards product you create is hosted at Boom Learning. The badges must be legible in all marketing communications. Only include one badge per message.
Compatible With Usages (including Google Classroom)
You may describe Boom Cards as compatible with Google Classroom™ in one of these ways
•Assign Boom Cards decks with Google Classroom™
•Boom Cards decks are compatible with Google Classroom™
•compatible with Google Classroom™
•for use with Google Classroom™
You may use similar terms (substituting the product name) for other services that permit you to assign by URL such as Microsoft Teams, SeeSaw, PowerSchool, Blackboard, Canvas, Moodle, and more.
The key is to use the brand name as a noun and NOT as an adjective.
Okay: Assign Boom Cards decks with Google Classroom
Not Okay: Google Boom Cards
You can find the full Google Classroom brand guidelines here.
Subject to your compliance with the terms and conditions of this document, Omega Labs Inc. dba Boom Learning, a Washington corporation, located in Kirkland WA, grants you a non-exclusive, personal and nontransferable license to use the Marks to identify and promot Boom Cards or Boom Learning. You agree to not use, register or attempt to register any company name, product name, domain name, user name, email address or URL incorporating any of the Marks or any combination of letters similar to any Mark.
You agree that you will not at any time do, or cause to be done, any act or thing which in any way suggest, directly or indirectly, that Omega Labs Inc. dba Boom Learning approves or sponsors you or your products or services or that you are, for any purpose, and agent of Omega Labs Inc.
You agree to comply with these instructions and directs regarding the use, appearance and placement of the marks, including as they may be updated from time to time. You will not alter the nature or design of the Marks in any way and will not use the Marks in the creation of a composite mark unless prior consent is obtained from Omega Labs Inc.
This license shall be in effect from your first use of a Mark until such time as (a) you terminate your rights by violating a term of this agreement or (b) Omega Labs Inc. informs that your right to use the Marks has been terminated. Upon termination, all rights granted will automatically terminate. Neither party will be liable to the other party for any termination of this license, including loss of goodwill, prospective profits or anticipated sales, or any expenditures, investments, or commitments made relating to this license.
The Marks are protected by copyright, trademark and/or other intellectual property laws and are owned exclusively by Omega Labs Inc. dba Boom Learning. Nothing in this license shall be construed or interpreted as granting you any rights of ownership in or any proprietary rights to the Marks. ALL RIGHTS NOT EXPRESSLY GRANTED HEREIN ARE RESERVED TO OMEGA LABS INC. The terms of this license are supplemented by and in addition to the Boom Learning Terms of Service.